SEO优化专员 (SEO Analyst) 薪资面议
上海-长宁区 经验不限 统招本科
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五险一金 带薪年假 定期体检 公司规模大 弹性工作 发展空间大 管理规范
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职位介绍
  • SEO/SEM运营
Role Purpose Are you a geeky digital marketer who does hands-on work and is always gets fascinated by marketing technologies? If you are such kind of talent, this opportunity is yours. Merkle, a Dentsu company, is hiring a junior SEO professional for its China organic search business. The Junior SEO Analyst assists in program development for Merkle China’s SEO clients, including campaign development, search engine optimization, and performance analysis. By studying hands-on technical knowledge along with some client-facing skills, the Junior SEO Analyst works on multiple projects at the same time under strict timelines and budgets. Key Responsibilities 1. Work with senior teammates to plan and implement SEO strategies while adding real value to clients. 2. Under the guidance of the senior teammates, communicates regularly with clients on status, timeline, deliverables, performance reporting, competitive intelligence analysis, and other follow-up items. 3. Manage the client’s expectations of the deliverables through client education. 4. Provides regular reporting and updates on performance to clients. 5. Manages client brand messaging and goals, and the development of content for search engine marketing purposes, including but not limited to, keyword generation, blog & social media copy creation, and website copywriting. 6. Works closely with key team members including, but not limited to, Management and Specialists, as well as team members in other functions, to ensure the success of client campaigns. Outcomes 1. Client Success: Contributes to the effective management and attainment of clients' SEO goals. 2. Client Relationship: Develop a working relationship with clients through the effective delivery of project deliverables, discussions of client-specific findings or relevant topics or event 3. SEO Expertise: Continually works to increase his/her capabilities around SEO skills and business knowledge. Relationships 1. Member of the SEO team under the Performance Marketing Service-line 2. Contributes to client relationships and vendor relationships 3. Work with Paid Search, Analytics, and Display Advertising on cross-service client accounts Qualifications 1. Excellent English/Japanese/Korean language skills 2. Core understanding of effective project & personnel management 3. Excellent skills in MS Excel, Word & PowerPoint 4. What makes you stand out: Advanced proficiency and clear understanding of website performance metrics, their significance to SEO, and how to track meaningful data using the main tools and programs Merkle uses including: a) Knowledge of JavaScript, CSS, HTML, and Content Management System programs b) Baidu Ziyuan, Google Search Console Tools, and Bing Webmaster Tools c) Google Tag Manager d) Screaming Frog e) Any of Google Analytics, Adobe Analytics, and Baidu Tongji f) Keyword Research Tools: Baidu Keyword Planner, Google Keyword Planner g) Understanding of paid search engine marketing h) Website user experience and conversion optimization 5. This position also accepts inexperienced candidates with strong business acumen.
其他信息
语言要求:英语、日语
行业要求:全部行业

公司简介

About dentsu China Part of dentsu International, dentsu China comprises of six brands - Carat, dentsu X, iProspect, Isobar, dentsuMB and Merkle, each supported by its specialist divisions and scaled services. dentsu China helps clients to win, keep and grow their best customers and achieve meaningful progress for their businesses with best-in-class services and solutions in media, CXM, and creative. In good times and bad, we partner with brands to achieve meaningful progress as a force for growth and good. Our teams of optimists, entrepreneurs and first-movers coalesce around the needs of our clients, unlocking unique possibilities for sustainable value and lasting change. 关于电通中国 电通中国隶属于电通国际,由六大品牌组成——凯络Carat、dentsu X、 安布思沛iProspect、安索帕Isobar、dentsuMB、美库尔Merkle,各品牌由其专业团队支持并提供规模化服务。电通中国致力于为客户提供高水准的媒体、CXM和创意传播服务,帮助客户赢得、保留和发展优秀消费者群体,实现企业成功之道。​ 无论顺境还是逆境,我们始终与品牌携手前行,为企业和社会传递增长和向善的力量。我们是乐观主义者,企业家和先行者,我们的团队能够结合客户的需求,为实现可持续价值和持久变革开创先河。
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