I. Social media industry general management skill:
1. Know well the trends, science of social media industry.
2. Have a strong skill on the social media management and content strategy planning.
3. Know the science behind the social media (i.g. the logic of algorithm of social media followers growth, exposure, engagement, conversion) and reach the KPI.
II. Account and content management:
1. Take responsibility of the overall content creation and quality control.
2. Collect and publish social media content based on trending topic, affaires; engage with followers on time.
3. Plan and execute social media campaign based on client’s promotion strategy and requirements and to reach the KPI (new followers, impression and engagement).
4. Analyze the campaign and regular posts promoting data, report and optimize content plan to grow the promotion effect.
III. Social community management:
1. Develop the strategy of social community (especially WeChat community) management.
2. Build and daily manage social community.
1. E-Commerce industry, social media agency, FMCG industry, etc.
2. Over 5 years social media management, social community management, content development
3. Organized, deadline driven, and able to manage multiple projects and engagements simultaneously
4. Familiar with OFFICE software (word, excel, etc.)